September’s got a holiday for just about everything – from coffee ice cream to positive thinking – and they’re perfect for adding some fun to your social media. These little “holidays” give you easy ways to connect with your audience, spark engagement, and keep your content feeling fresh.
The only weird part? For some reason, almost none of them fall on a Wednesday. (Netflix must have dibs.)
Use this list to plan ahead, hop on trends, and give your followers something fun to look forward to all month long.
September Social Media Holidays
National Suicide Prevention Month
National Preparedness Month
National Hispanic Heritage Month (Sept 15-Oct 15)
National Self Improvement Month
National Yoga Month
National Childhood Cancer Awareness Month
September 1 – Labor Day
September 1 – Ginger Cat Appreciation Day
September 4 – Eat an Extra Dessert Day
September 4 – National Wildlife Day
September 5 – International Day of Charity
September 6 – Read a Book Day
September 6 – National Coffee Ice Cream Day
September 7 – Grandparents Day
September 8 – International Literacy Day
September 11 – Patriot Day / National Day of Service and Remembrance
September 12 – Stand Up to Cancer Day
September 13 – National Positive Thinking Day
September 15 – First Day of Hispanic Heritage Month
September 19 – International Talk Like a Pirate Day
September 21 – Miniature Golf Day
September 22 – Hobbit Day
September 22 – First Day of Fall / Autumn Equinox
September 25 – National Daughters Day
September 26 – National Pancake Day
September 27 – World Tourism Day
September 28 – National Good Neighbor Day
September 29 – National Coffee Day
September 30 – International Podcast Day
Quick Content Ideas
Eat an Extra Dessert Day – Post a picture of your team enjoying dessert. Caption: “We didn’t need an excuse, but today’s Eat an Extra Dessert Day 🍩 What’s your go-to sweet treat? Tell us in the comments! #EatAnExtraDessertDay”
Grandparents Day / National Daughters Day – These holidays offer a great chance for you to thank family that have supported your business, and to remind your followers of your brand values, like family, tradition, and hard work. Share a personal or heartfelt note.
Talk Like a Pirate Day – Write a lighthearted post with pirate slang or a pirate-related pun worked into your business. “Arrr you ready for savings?” or “Ahoy matey, we’ve got treasures waiting for ya! (Translation: Check out our flash sale today!) #TalkLikeAPirateDay”
First Day of Fall – Drop a “Fall Bucket List” graphic with ideas your followers can share/save. Include popular seasonal themes and trends your followers would be interested in, like fall foods, books or movies, holiday decorations, fall books or shows, football season, fall home or yard clean-up, sweater season, etc.
National Coffee Day – Offer a coffee-themed promo like “Show us your coffee and get 10% off today!” or an engagement post such as “This is what’s in our cup today ☕ What’s in yours?” Tag a local coffee shop to build community!
Want to make the most out of your holiday posts? Check out our guide: Social Media Holiday Posts: What Works (And What to Skip)
Don’t stop here – explore the rest of our library for more marketing tips, tools, and guides designed for small businesses.
